Imagine this: a sales development representative (SDR) that never sleeps, never gets tired, and never takes a day off. No, it’s not a dream scenario from a sales manager's[...]
By Matt ChildsOver the years, I’ve had the privilege of working with countless sales teams, from scrappy startups to established enterprises with $500 million in ARR. One common thread among the[...]
By Matt ChildsThe world of prospecting has shifted dramatically this year alone. Buyers are now inundated with emails, and thanks to the rise of AI, these messages are more personalized than[...]
By Matt ChildsRecently, I had the opportunity to work with a client to re-envision their prospecting programs and improve their outreach to target accounts via their SDRs. This involved integrating ChatGPT[...]
By Matt ChildsTL;DR The role of SDRs may evolve with the introduction of AI and automation tools. Inbound SDR roles may be more easily automated, while outbound SDR roles may still[...]
As someone who has spent over two decades in the trenches of sales, I've seen countless trends come and go. However, there's one innovation that's not just a passing fad:[...]
By Matt Childs